Your weekly dose of innovation, inspiration, and insights.

Let’s Dive Into This Week’s coreWEEKLY – Your Checkout, Your Deal-Closer 💳

Closing the Deal: Why Checkout Matters

Online, your checkout has to close the deal. When it’s clean and fast, people buy, when it’s not, they leave. This week’s blog shows how a sharp checkout quietly drives revenue.

🛠 From the Help Desk – Holiday Promotions in coreFORCE

Holiday rush is coming. Set up promo codes, seasonal markups, or even free shipping. Small changes, big results.

🎯 Replay Ready: Coreware Update Live – Episode 4

Couldn’t join live? No problem. The replay breaks everything down in plain English, what changed, what’s new, and how it helps real stores like yours.

📅 Upcoming Webinar – Big F’n Moves

Tuesday, Nov 11 | 🕐 1 PM EST

More margin, full catalogs, new releases, zero cost to Coreware dealers. If growth matters to you, you’ll want to be here.

🤖 Webinar Replays with Webby

Watch any past webinar on your time. Webby sits with you, explains things, and answers questions along the way, like having a Coreware teammate in the room.

🌟 Five-Star Shoutout of the Week

Your reviews remind us it’s not just about software, it’s about people, trust, and the connection we build together.

💬 Your Voice, Your Coreware

Ideas? Questions? Training requests? Drop them on the feedback board. Your voice shapes what we build next.

🗂 coreARCHIVE – Your Time Capsule

Missed an edition? Need a link from last month? Every coreWEEKLY is stored here, one click and you’re caught up.

Until next week, clean checkouts, happy customers, and strong relationships.

— The Coreware Team

Closing the Deal: Why a Clean Checkout Can Make or Break Your Online Firearms Store

When a customer walks into your store, you greet them, answer their questions, and make sure they walk out smiling with a purchase in hand. But online? You don’t get that same face-to-face opportunity. Your website has to do the talking for you, and the checkout page is the point where all that effort either pays off or falls apart.

It’s the digital version of handing a customer their receipt… or watching them walk out without buying.

For firearms retailers, that moment matters more than most realize. You can have the best products, the sharpest web design, and a great marketing campaign, but if your checkout isn’t clean, fast, and trustworthy, you’re losing money. Not “might be” losing, are losing.

Let’s unpack why your checkout deserves just as much attention as your inventory or pricing strategy and what you can do to make it your silent sales weapon.

From The Help Desk

coreFORCE Basic - Promotions: Setting up Holiday Promotions

As the holidays draw near, it’s an ideal time to revisit your holiday markup strategies! In this article, we’ll cover how to offer promotional codes or coupons to your customers and how to adjust your pricing markup for the season.

Please Note that setting up a pricing structure is optional and not usually used in s short term promotion as you will have to inactivate the pricing structure once the promotion has ended.

• Setting up a Promotion code

We'll start here with establishing a promotion code in which customers can input at checkout

coreFORCE Advanced- Products: Setting up Holiday Promotions

As the holidays draw near, it’s an ideal time to revisit your holiday markup strategies! In this article, we’ll cover how to offer promotional codes or coupons to your customers and how to adjust your pricing markup for the season.

Please Note that setting up a pricing structure is optional and not usually used in s short term promotion as you will have to inactivate the pricing structure once the promotion has ended.

1. Setting up a Promotion code

We'll start here with establishing a promotion code in which customers can input at checkout

coreFORCE - Orders: How can we offer free shipping on a product?

coreFORCE Advanced and Enterprise Only

To do this go to 'Products' > 'Promotions'

Replay ready: Coreware Update Live – Episode 4

Sometimes the live session doesn’t fit the schedule, good news, you can still catch everything.

The replay covers the newest features and improvements, explained in plain English, with real examples from retail life.

Upcoming Webinars:

We’re Bringing Out the Big F’n Moves
📅 Tuesday, November 11

🕐 1:00 PM EST

The old 3-step system is about to get disrupted,

more margin, full brand catalogs, new releases, and store visibility… all at zero cost to Coreware dealers.

If you care about profit, access, and growth, you’ll want to be here.

Register Here

Webinar Recaps:
Watch with Webby by Your Side!

Missed our latest webinar? No worries! Now you can watch the recap whenever it fits your schedule. But here’s the game-changer, meet Webby, your perfect webinar companion. As you watch, Webby is right there with you, ready to answer any questions or provide extra insights on the spot. It’s like having an expert by your side the entire time. Ready to dive in with Webby? Click below to start watching and chatting!

💬 Your Voice, Your Coreware – Share Ideas & Feedback

Have a suggestion, spotted a bug, or need specific training materials? We want to hear from you! Visit our feedback board to submit your ideas, requests, or issues, and help shape the future of Coreware.